// PIPEDRIVE ALTERNATIVE

B2B CRM
vs. Pipedrive.

Pipedrive is a solid sales CRM. It's also $24–$99 per user per month, and the AI features cost extra.

B2B CRM is free forever — unlimited users, unlimited deals — and the AI agents on top are the only paid surface.

If you're a B2B SME team currently on Pipedrive (or evaluating it), the honest comparison comes down to two questions: (1) do you need a CRM that costs $300–$1,200 per user per year, and (2) do you need AI features bundled in, or do you want to opt in per agent? B2B CRM bets the answer to both is no for most B2B SMEs — and so the CRM is free, and the AI agents are priced per agent.

// TL;DR
  • B2B CRM is free for unlimited users. Pipedrive starts at $24/user/month and ramps to $99/user/month for AI features.
  • B2B CRM ships five named AI agents (Research, AI SDR, AI BDR, Call-Summary, Hygiene) at $49/agent/month, opt-in.
  • Pipedrive's AI is bundled into Power and Enterprise tiers — you pay even if you don't use it.
  • Pipedrive has the bigger ecosystem and integration count today. B2B CRM is in beta; the AI layer is the bet.
// FEATURE COMPARISON

Side by side.

FEATURE
B2B CRM
PIPEDRIVE
CRM cost
Free forever, unlimited users
$24–$99 per user per month
AI agent cost
$49 per agent per month, opt-in
Bundled into Power ($64) and Enterprise ($99) tiers
Visual pipeline
Yes, customisable B2B stages
Yes — Pipedrive's strongest feature
Account management (multi-stakeholder)
Built for B2B from day one
Bolted on — workable but not native
Email sync (two-way)
Free tier
Advanced tier and up ($39+/user)
Workflow automation
Free tier
Advanced tier and up ($39+/user)
AI SDR (auto-drafted outreach)
Outreach Agent — $49/mo
Limited; ramps with Power tier
AI BDR (inbound qualification)
Qualification Agent — $49/mo
Not available as a discrete agent
AI call summary
Call-Summary Agent — $49/mo
Smart Docs / AI add-on, limited
CRM hygiene automation
Hygiene Agent — $49/mo
Manual or third-party tools
Account research auto-brief
Research Agent — $49/mo
Manual or third-party tools
Custom fields
Unlimited, free tier
Capped on lower tiers
Integrations
100+ native
400+ native — bigger today
Mobile app
iOS + Android
iOS + Android
Public API
REST API, all tiers
REST API, all tiers
// WHEN TO PICK

Be honest with yourself.

PICK B2B CRM IF
  • You're a B2B SME team and the per-seat cost of Pipedrive is the wrong shape (you grow by adding seats, not by adding revenue per seat).
  • You want AI features as discrete, opt-in agents — not bundled into a $64–$99 per-user tier.
  • You're early enough that you can run on a free CRM today and turn on agents as they ship in beta.
  • You want the AI agent layer (AI SDR, AI BDR, Call-Summary) to be first-class — not bolted on later.
PICK PIPEDRIVE IF
  • · You're already on Pipedrive at scale and the migration cost outweighs the per-seat savings.
  • · You need a specific Pipedrive integration we don't yet support natively.
  • · You need a fully GA AI feature set today and can't wait for our beta to open.
  • · You prefer a single-vendor bundle (CRM + AI) over the freemium + per-agent model.
// FAQ

Common questions.

Can I import my Pipedrive data? +

Yes — CSV import for contacts, accounts, and deals is in the Free CRM. Native Pipedrive sync is on the roadmap.

Will the AI agents work on my existing pipeline? +

Yes — once your Pipedrive data is imported and the agents are enabled, they treat existing deals the same as new ones. The Hygiene Agent will also de-dupe and clean records during import.

Why is the CRM free? +

Because the value layer for B2B sales has moved to the agentic layer. We monetise the agents, not the CRM underneath them.

How does '$49 per agent per month' compare to Pipedrive's bundled AI? +

If you turn on all five agents, that's $245/month flat — independent of headcount. Pipedrive's Power tier is $64/user/month. At a 5-person sales team, all-five agents on B2B CRM = $245/month vs Pipedrive Power = $320/month. The break-even is around a 4-person team.

Try B2B CRM
for free.

The CRM is genuinely free. Request beta access to add the AI agents.

REQUEST BETA ACCESS